• Privacy Policy

What information do we collect?

We collect information from you when you register for accounts on our site, log information, join a challenge and when you upgrade membership accounts.  When upgrading your membership, as appropriate, you may be asked to enter your name, e-mail address, mailing address, phone number, other personal information or credit card information.

Sharing your information on Lighten Up Challenge

You control what information you would like to share on the Lighten Up Challenge.  We recommend that you consider you privacy settings before sharing information. When you sign up for an account, the initial privacy setting for sharing your weight, food & water, activity and private journal records are set to no one.  This means the records can only be seen by you.  All other information is set to be shared with your friend connections.  You can adjust your privacy settings by logging into your account and editing your profile. 

Your name, profile picture and company information are available to all other registered members of our site because this information helps you connect with your friends and family.

Information set to “everyone” is available to all other registered members of the Lighten Up Challenge, just like your name and profile picture.

What does the Lighten Up Challenge use your information for?

Any of the information we collect from you may be used in one of the following ways:

i. To personalize your experience

ii. To improve our website

iii. To improve customer service

iv. To process transactions

Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.

v. To administer a contest, promotion, survey or other site feature

vi. To send periodic emails regarding your order or our product and service offerings

Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How do we protect your information?

We implement a variety of security measures to maintain the safety of your personal information when you place an order

We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential.

After a transaction, your credit card information will not be stored on our servers.

Do we use cookies?

Yes. We use cookies to help us when you select the option to "remember your login" and to remember and process the items in your shopping cart.

Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information.

Do we disclose any information to outside parties?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Third party links

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Your Consent

All users of our site may make any changes to their information at anytime by logging into the web site and going to their 'My Profile' page.

By using our site, you consent to our web site privacy policy.

Changes to our Privacy Policy

If we decide to change our privacy policy, we will post those changes on this page and update the Privacy Policy modification date below.

Contacting Us

If there are any questions regarding this privacy policy you may click here to contact us.


Last updated: 12/03/2010